Contact:
Melissa Kreinces
PR Agency: The Promotion Pipeline
631-243-3996
melissa@thepromotionpipeline.com

FOR IMMEDIATE RELEASE

QUENCH TOTS THIRST WITH NEW EARTH’S BEST® ORGANIC REDUCED FAT MILK

Melville, NY (October 2006) – Earth’s Best®, the leading brand of organic baby and toddler food sold in Natural Food Stores and the fastest growing Grocery organic baby food brand is quenching the thirst of kids with a new healthy offering perfect for on-the-go. New Earth’s Best Kidz Organic Reduced Fat Milk is from cows raised according to rigid organic standards and free from hormones, antibiotics or potentially dangerous pesticides.

Available in both original and chocolate varieties, Earth’s Best Kidz Organic Reduced Fat Milk is an excellent source of calcium and is fortified with Vitamins A and D. Calcium helps build bone mass and maintain bone density. One eight-ounce glass of milk provides 8grams of protein. Kosher certified, Earth’s Best Kidz Organic Reduced Fat Milk is sold in convenient 3 packs of 8 oz shelf stable single serve, convenient aseptic boxes – no refrigeration is needed. Perfect for lunchboxes or part of a child’s everyday snack.

Look for NEW Earth’s Best Kidz Organic Reduced Fat Milk in the shelf stable milk or infant and toddler foods sections of natural foods stores and select grocery stores beginning in January 2007. For more information about where to purchase Earth’s Best and our other wholesome organic foods for babies and toddlers, log onto www.earthsbest.com.

The Hain Celestial Group
The Hain Celestial Group (NASDAQ: HAIN), headquartered in Melville, NY, is a leading natural and organic food and personal care products company in North America and Europe. Hain Celestial participates in almost all natural food categories with well-known brands that include Celestial Seasonings®, Terra Chips®, Garden of Eatin’®, Health Valley®, WestSoy®, Earth’s Best®, Arrowhead Mills®, DeBoles®, Hain Pure Foods®, FreeBird™, Hollywood®, Spectrum Naturals®, Spectrum Essentials®, Walnut Acres Organic™, Imagine Foods®, Rice Dream®, Soy Dream®, Rosetto®, Ethnic Gourmet®, Yves Veggie Cuisine®, Linda McCartney®, Lima®, Grains Noirs®, Natumi®, JASON®, Zia® Natural Skincare and Queen Helene®. For more information, visit www.hain-celestial.com.